Vacation Test: three months -> one month of busy season (Mike: "3 is unreasonable" - busy-season month is the test an owner actually feels)

Co-Authored-By: Claude Fable 5 <noreply@anthropic.com>

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       <p class="eyebrow">Why it's worth more</p>
       <h2>Captured know&#8209;how isn't just safer. It's worth <em>more.</em></h2>
       <p>When the person who knows how you really quote, price, and keep customers is the one closest to retirement, that knowledge is worth money — and right now it isn't written down, and it isn't yours to keep. We turn it into a cookbook the business owns — the documented DNA of how the place actually works — before it moves on with someone. Buyers, and the advisors who help owners sell, look for exactly this: documented, transferable know&#8209;how is what turns a company that depends on one person into one that holds its value without them. A business that can hand the next owner the cookbook is worth more than one that hands over a login.</p>
-      <p class="emph">Could the office run for three months without your most knowledgeable person? Buyers ask exactly that — and when the answer is &ldquo;yes, it's captured, and it's ours,&rdquo; your business is worth more.</p>
+      <p class="emph">Could the office run through a month of your busy season without your most knowledgeable person? Buyers ask exactly that — and when the answer is &ldquo;yes, it's captured, and it's ours,&rdquo; your business is worth more.</p>
       <p><a class="card-link" href="vacation-test.html">Take the two&#8209;minute Vacation Test &#8594;</a></p>
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 <title>The Vacation Test — Could Your Business Run Without Them? | ShopWisdom</title>
-<meta name="description" content="A 2-minute owner check: could your business run three months without its most knowledgeable person? Buyers ask exactly that. Find out where you stand — and what it means for what your business is worth.">
+<meta name="description" content="A 2-minute owner check: could your business run a month of its busy season without its most knowledgeable person? Buyers ask exactly that. Find out where you stand — and what it means for what your business is worth.">
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-<meta property="og:title" content="The Vacation Test — could your business run three months without them?">
+<meta property="og:title" content="The Vacation Test — could your business run a month of busy season without them?">
 <meta property="og:description" content="Buyers ask exactly that. A 2-minute owner check on how much of your business lives in one person's head — and what that means for what it's worth.">
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       <p class="eyebrow">The Vacation Test · a 2-minute owner check</p>
-      <h1>Could your business run three months <em>without them?</em></h1>
+      <h1>Could your business run a month of busy season <em>without them?</em></h1>
       <p class="lead">Buyers ask exactly that question. The Vacation Test is a quick, honest read on how much of your business lives in one person's head — and what that means for what it's worth. Five questions, honest answers, no email required.</p>
 
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   var BOOK = '<a class="btn" href="https://cal.shopwisdom.ca/michaelvictory/20-min-shop-wise-meeting" data-cal-link="michaelvictory/20-min-shop-wise-meeting" data-cal-origin="https://cal.shopwisdom.ca" data-cal-config=\'{"theme":"light"}\'>Book a fit call — free, no pitch</a>';
 
   var Q = [
-    { q: "Your most knowledgeable person is away for three months, starting Monday. What happens to quoting and pricing?", a: [
+    { q: "Your most knowledgeable person is away for a month — right in your busy season, starting Monday. What happens to quoting and pricing?", a: [
       { t: "Not much — it's documented, and others already do it", s: 0 },
       { t: "We'd manage, with some digging and a few phone calls", s: 1 },
       { t: "Quotes would slow down, and some would go out wrong", s: 2 },