mike 090757152f OC pitch refresh: 'New systems don't fail on the tech. They fail on the people' + brand-review fixes ...

Per a brand-voice review of the 'systems are the easy part' pitch: new hero H1; rigor cue added to the lead ('a clear method, and the people skill to make it land') so the page carries rigor AND soul above the fold; problem eyebrow changed to 'Where change actually breaks' (off the consultant axis Dale distrusts); tightened the emph line. Synced meta description + JSON-LD slogan to the new hero. Regenerated the OG share card (og-card.svg re-lettered, og-card.png re-rasterized via Chrome headless).

Co-Authored-By: Claude Opus 4.8 <noreply@anthropic.com>

2026-06-25 06:06:35 -07:00

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